التوظيف الحكومي للإعلام السياحي في ترويج الوجهة السياحية الجزائرية : دراسة تحليلية للمخطط التوجيهي للتهيئة السياحية Sdat 2025

Abstract EN

Tourism is considered one of the most important sectors that can support the national economy, due to its economic and financial implications for the state and society, However, this industry requires marketing and promotional efforts for the tourist destination to attract foreign and local tourists to these available destinations.

Algeria is pursuing a series of national schemes, such as the sdat 2025 tourism guideline, through one of its movements, such as the movement of Algeria's destination scheme, to market it through the different available tourist media in order to make the Algerian tourist destination known, through various agencies and operators belonging to the sector of tourism, The tourist media is the best way to promote this destination in various international and local markets and participate in the demonstrations and tourist saloons established across different capitals.

In view of the richness of Algeria's features, destinations and resorts, that qualify it to be a tourist destination with excellence