أثر الاتصال الإداري على التغيير التنظيمي : دراسة حالة جامعة زيان عاشور الجلفة

Abstract EN

At present, institutions are dealing with dynamic, rapid and intense environmental conditions, and in the face of this changing environment, they must adopt strategies to address environmental threats and maintain and develop their competitive position.And the University of Djelfa is one of this institutions.

To achieve the objectives of the study, a main hypothesis was formulated, divided into six sub-hypotheses, and the study was applied to 30 workers at Djelfa University.And we used spss for statistical analysis.

The study found that administrative communication contributes to organizational change, and also found a direct impact between administrative communication and organizational change and resistance to change