السينما كأداة لترويج للوجهات السياحية : تجربة المملكة المتحدة و نيوزيلاندا

Abstract EN

This paper aims at identifying the role of cinema in Promoting tourism destinations and to reveal the most important effective Cinematic Techniques to attract tourists, We discussed the concept of cinema and the features, Then we discussed the concept of tourism promotion and the objectives that seek to achieve.

Finally, we presented the experiences of some leading countries in the field of film tourism, as experience of United Kingdom and New Zealand.

the research found a set of conclusions, the most important was that the success factors the cinema in Promoting tourism destinations In the United Kingdom and New Zealand, are attributed to the provide legislative and regulatory frameworks nurturing and supportive for Ideas of film producers in addition to Granting of Incentives and privileges for making the Cinematic films on its territory, provided the embodiment of local culture and national identity Differently and distinctively.