تأثير التحول الرقمي على مستوى أداء الخدمة المقدمة بالتطبيق على موظفي الإدارة العامة للمرور بمحافظة القاهرة

Abstract EN

AbstractThis study aims to identify the role of the digital transformation process with its various application requirements (strategy, organizational culture, transformational leadership, human resources) in enhancing the dimensions of performance level of service provided by Traffic and Licenses Units in Cairo Governorate.

These dimensions are responsiveness, reliability, tangibility, guarantee, and sympathy.

The study is mainly based on two approaches; the descriptive approach for the theoretical part and the analytical approach for the practical part.

Also, a survey form is designed to collect the primary data, in this regard (861) survey forms are distributed, after collecting and examining these forms, it was found that only (831) forms are valid for the statistical analysis.

Results of the study shows that there is a strong correlation between the aggregate requirements of applying the digital transformation and enhancing the performance level of service provided by Traffic Units.

In addition to, presenting a proposal for steps of digital transformation in public service organizations.

Finally, it is recommended to speed up the implementation of the national project for digital transformation, as it is one of the most important elements for achieving sustainable development, developing the environment of governmental work, providing electronic services, and building strong digital economy.