جودة الخدمات السياحية كمدخل لكسب و لاء العملاء

Abstract EN

The quality of tourism services is considered a measure of the degree to which the level of service provided to customers lives up to meet their expectations, and therefore providing a service of outstanding quality means that the actual quality level matches or sometimes surpasses the customers' expectations, and these expectations are based on the dimensions through which the judgment is made.

The quality of the tourism service provided.

From this standpoint, this research paper came to study the quality of tourism services as an entry point to achieve customer loyalty.