أساليب الإقناع في صفحات المترشحين للإنتخابات الرئاسية 12 ديسمبر 2019 على مواقع التواصل الإجتماعي : (دراسة تحليلية على عينة من مضامين الصفحة الرسمية للمترشح الحر عبد المجيد تبون على الفيسبوك)‎

Abstract EN

Our study based on the methods of persuasion used by candidates in the Algerian presidential election (December 2019) through their official pages on the social networking site "Facebook".

We tried to learn about the processes of political persuasion in the new media and to identify the ways in which these media were used in the electoral process.

In order to discuss this subject clearly, an analytical study was conducted on a sample of the publications of the official page of the free presidential candidate Abdel Majid Tebboune during the election campaign period.

As a result, the study confirmed that the most important topics that the study page selected are those of the economic subjects as well as the political issues.

Additionally, it is proved that the repetition of words and sentences was the most important means of persuasion adopted in the publications of the study.

As for the means of citation, it was basically the means of presenting numbers and statistics, in addition to the inclusion of the involved messages in publications, with Arabic quotes and proverbs, which were the most important means of citation in the publications of the study sample.