أنشطة العلاقات العامة في الشركات الصناعية العراقية

Abstract EN

Due to the impact of industrial companies on the transformations and developments witnessed by the world in general and Iraq in particular, especially in the industrial and economic aspects, the liberalization of internal and external trade, and the adoption of the open market policy in Iraq, which led to the intensification of competition between industrial companies and their products and services, and the increase and diversity of the number of alternatives Available to the public on the one hand, and the diversity and change of their desires and needs on the other hand, which was reflected in the reality of those companies and their products or services, especially in light of the great challenges facing companies and the deterioration of the production wheel in them.

Therefore, support for Iraqi industrial companies has become an urgent necessity that cannot be neglected.

Or turn a blind eye to it, and this support is achieved through the practice of public relations activities in the Iraqi industrial companies, because of their vital and influential role on the reality of those companies and their products or services, and from this point of view emerged the research problem, which was represented by the main question about (public relations activities in companies Iraqi industrial.