العوامل المؤثرة في المتلقي لخطاب المرجعية الدينية في النجف الأشرف: دراسة في بلاغة الإقناع

Abstract EN

The research seeks to identify the most important factors that make the official religious discourse influential in the recipient.

in order to highlight the pros of the influential discourse on the one hand, and to utilization of its impact, and the factors of its impact on the other hand, in order to the study to meet the exact scientific aspect, this research consisted of three basis: 1- choosing a discourse of the religious Marjeyah in Najaf Ashraf-religious leadership-, as it represents the official dispatcher of a sect of Muslims and its discourse transcends spatial and human boundaries-this may include time limits-to reach to the most Shiite in the world.

2- a study of discourse in the light of (rhetoric of persuasion), the new rhetoric that stands on the elements of persuasion in discourse.

and the influence factors of the dispatcher of the discourse, that characterizes the language of discourse, in addition to the characteristics of the recipient that make him interact with the speech or vice versa, and how does the dispatcher of the discourse take advantage of these characteristics to crystallize a discourse with a greater impact on the recipient 3- applying the rhetoric of persuasion to a very important discourse of Sayyid Ali al-Sistani- god protect him-on a very important intellectual issue, the struggle with the other, and the moral limits of that conflict, if it is inevitable, Sayyid al-Sistani-god protect him-issued testaments to the Mujahideen-ideological fighters-who responded to the fatwa-religious opinion- of the holy defense-non-public defense-to protect the land and sanctities against-ISIS gangs-.

the researcher chose these recommendations as a sample for his study.