الإعلام الجديد و تشكيل الوعي السياحي

Abstract EN

The study aimed to understand the role of new media in shaping tourism awareness.

New media is considered a very distinctive language for communication and social interaction, which contributes to the development of individuals' awareness, as the world has stood in the way of major changes in life with its emergence.

This has resulted in a huge scientific and cognitive shift, which has made the world more integrated and has reduced distances between peoples, and has accelerated and facilitated life.

New media is a source of knowledge, economic, social and cultural.

As tourism awareness is one of those sources dealt with by new media, it has taken a large part in the world of tourism as it is the first way of the tourism industry and its development.

New interactive media plays a major role in shaping tourism awareness through its marketing media.