توظيف شبكات التواصل الاجتماعي في نشر الأخبار التوعوية لتلقي لقاح كوفيد 19 : دراسة تحليلية لصفحة الإنستغرام التابعة لموقع صحيفة الاتحاد في دولة الإمارات

Abstract EN

The study aimed to identify the role of the Instagram page of the Al-Etihad News website in publishing awareness news for receiving the Covid 19 vaccine, and to determine the extent of the commitment of the Abu Dhabi Media Company represented by the Al Etihad newspaper website to the awareness news function, in addition to describing the methods of launching the newsletter to raise awareness of the importance of "Covid 19 vaccine.

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The study relied on the descriptive analytical method, in which the observation tool on the Instagram page of the Al-Etihad News website was used to publish awareness-raising news for receiving the Covid 19 vaccine.

And the study found a set of results that:

The representation of social media platforms is an important factor in disseminating general and specialized information from the public, and from that information related to awareness of receiving the Covid 19 vaccine.

Considering the national sterilization program as one of the foundations of the awareness programs launched by the UAE to raise awareness of the importance of the Corona vaccine and the prevention of Corona Covid.

Emphasizing the role of the Emirati media in raising awareness of the importance of the (Covid-19) virus vaccine by supporting volunteer work to support the health system in the country.