الإعلام الجديد : إطار مفاهيمي و نظري

Abstract EN

The contemporary society has known a qualitative technological shift that resulted in the emergence of a new media phenomenon that was distinguished from its predecessor by many advantages, starting with the concept and ending with the means, the features and characteristics.

Given the vastness of the media environment it contains, which knows no temporal or spatial limits, especially with regard to the elements of the communication process, where is it difficult to differentiate between who is the sender and who is the future in the new media, with the diversity of content circulating with excessive freedom, what made it characterized by several Characteristics, which enabled it to compete with the major traditional media outlets in many cases and events, which necessitated those means to use it according to what makes it According to what makes it a media complement to its media contents not competing with it, and in light of this phenomenon and its development from time to time, we seek through this study to reveal the conceptual framework of the new media in terms of concepts, definitions, characteristics, tools and styles.