استخدامات وسائل التواصل الاجتماعي و ملامح الهوية الثقافية لدى الشباب في المجتمع المصري : دراسة ميدانية على عينة من الشباب الجامعي

Abstract EN

This study examined the issue of the uses of social media and the features of the cultural identity of young people in Egyptian society, and aimed to answer the following questions: 1- To what extent are young people committed to using real data that expresses their identities in their use of social media?, 2- What The reasons that lead young people to falsify their identities used through social media? 3- To what degree does the cultural identity formed through social media match the real cultural identity of youth?, 4- To what degree does social media take into account the cultural components of Egyptian society? The researcher relied on the sample social survey method, and used the questionnaire tool in a field study on a sample of university students (290 male and female student).

The results of the study revealed that young people who use social media tend to falsify their identities used on social networks, and that the main reasons behind This is due to the desire for privacy and freedom, and the results revealed that the cultural identity of youth formed on social networks is completely different from their real identities.