دور الخدمات المصرفية الإلكترونية في تحقيق الميزة التنافسية: دراسة حالة البنك الوطني الجزائري وكالة مغنية ولاية تلمسان

Abstract EN

This study aims to know the role of electronic banking services in achieving the competitive advantage in the Algerian national bank of Maghnia agency, the questionnaire tool was relied on to collect information and data and analyze it through the statistical program SPSS.

the study concluded that there is a significant effect of banking services in achieving the competitive advantage in the Algerian national bank.