المسؤولية الاجتماعية لمتعاملي الهاتف النقال : دراسة حالة الوطنية للاتصالات الجزائر-أوريدو

Abstract EN

This research aims to identify the most important social responsibility programs pursued by Wataniya Telecom Algeria-Ooredoo, as well as to assess the practice of social responsibility programs of the latter in its aspect related to public contributions to society from the point of view by responding to the following problem: What is the evaluation of the practice of the national mobile telephone operator, Wataniya Telecom Algeria Ooredoo, of social responsibility programs? This is based on the descriptive approach and analytical, in addition to the use of a questionnaire that was distributed in the wilaya of Algiers and its suburbs, on a sample of 187 clients.

It was found that the level of practice of social responsibility programs by the operator in their aspect related to social contributions, from the customers' point of view, was average, the general arithmetic mean being 2.

95.

Where the sports team sponsorship section ranked first in the general contribution to society programs adopted by the operators.