أثر مخارج الأصوات وصفاتها في بناء الشخصية الإعلامية

Abstract EN

The mass media influence and are affected by the language of the masses.

So, the media charactershave components, the most important of which is the soundness of pronunciation and thecorrectness of the speech with which the recipient is addressed.

Though, in order for this integrityto be established in pronunciation, the speaker must have sufficient knowledge of the letters' exitsand their characteristics, especially in Arabic, which is considered one of the highest languages inits mastery of sounds, the characteristics of letters and their exits.

In this research, the writer studiesin some detail the reality of the Arab media through phonetics.

The research also investigates theimpact of the sounds' exits and their characteristics in building the media characters in the Arabworld.

The research found the significance of studying the sounds' exits and their characteristics fortheir role in building the media personality.