دور الصيانة المنتجة الشاملة في تعزيز الابتكار الاستراتيجي: دراسة استطلاعية في شركة التونسا للمنتجات الغذائية في محافظة دهوك

Abstract EN

The research aims to highlight the role of comprehensive productive maintenance with its basic dimensions in promoting the strategic innovation of the nature of the Altunsa company for food products, as well as knowing the nature of the relationship between comprehensive productive maintenance and strategic innovation, as some organizations suffer from the problem of stopping production machines continuously, which makes the organization produce a non-conforming product.

For quality specifications, this prompted the organization to search for quick and accurate treatments for such a problem and prevent its occurrence in the future, as the study problem crystallized with a set of questions based on knowledge of the relationship and influence of comprehensive productive maintenance in strategic innovation, and the researcher relied on the descriptive analytical approach, as It was based on a set of hypotheses that were tested using ready-made statistical programming (SPSS-V25), after collecting data through a questionnaire form as a main tool, and it was distributed to the research sample represented by the 60 individuals working in the company to obtain the results and then analyze them and reach the The most prominent conclusions were the existence of a correlation between the comprehensive productive maintenance collectively and individually and the father The strategic strategy has varying rates, and in light of the conclusions, the researcher reached a set of proposals, the most important of which is that the company should increase attention to the pillars of comprehensive productive maintenance, as it is the mainstay of the company and because of its impact on improving product quality and enhancing the value of strategic innovation within the company.