مساهمة الإبداع التكنولوجي في تحسين الميزة التنافسية للمؤسسة: مؤسسة صناعة الكوابل ENICAB بسكرة

Abstract EN

The current developments have led institutions to adopt what is known as technological innovation to meet the challenges of the times, especially with the amazing developments of scientific discoveries and the spread of knowledge, as well intensification of competition, the complexity and modern trends that characterize societies, where it has become necessary to produce modern and advanced goods or new methods of manufacturing that meet the needs and desires of consumers and provide goods and products at low or high prices that highlight distinction over competitors in light of environmental changes, especially with developments in the external environment, the organization reliance on technological innovation is one of the features of progress and keeping pace in all fields compared to other competitors.

the cable industry corporation ENICAB is considered among the public organization in a very important sector (cable industry), where the corporation is making important efforts in the field of technological innovation to improve more and mor and to be at the level of the largest competing organizations.

as result, the organization seeks to adopt technological innovation that has competitive advantages (lower cost, low price), relying on internal development, development and diversification of its product range.