تسويق خدمات التأمين : من الأنموذج المحرم إلى الأنموذج الحلال

Abstract EN

The insurance sector is witnessing a great growth where the insurance industry is one of the main pillars in the modern economic system, which suffers from many obstacles and crises, which prompted economists to go about putting hypotheses that will understand and then alleviate these crises by following the Islamic economy for its ability to solve contemporary problems and contribute to the equitable distribution of wealth in order to achieve Welfare in society.

The Islamic financial sector is also witnessing growth in general, especially the Islamic insurance sector, where it meets the needs of customers that comply with Islamic law through the application of The concept of Islamic takaful insurance, which observes the increasing proportion of customers.