المقاولاتية الحرفية وإشكالية استلهام الموروث الثقافي

Abstract EN

This paper presents the problem of inspiring cultural heritage by Craft Entrepreneurship, as it is one of the processes of reproduction of this heritage, which involves a combination of awareness, intentionality and choice on the one hand, and automaticity on the other hand.

I concluded that this process of inspiration starts first from highlighting the importance of the cultural heritage, the need for formation in it, and searching for its most important sources, then the conditions that must be met in the traditional craft work, from the ability to select from the heritage, to flexibility in dealing with it, to end with the most important stages the creative process, associated with innovative design, and recruitment to the final product.