تقنيات الاتصال الإداري ودورها في صناعة القرار في مؤسسات التعليم العالي

Abstract EN

This study aimed to identify the role of administrative communication techniques in decision-making in higher education institutions, and it used the descriptive approach.

and Taif University, The results of the study revealed that the use of administrative communication techniques in institutions of higher education is high, and that the most used administrative communication techniques in institutions of higher education were ranked according to the highest (e-mail, Internet, telephone, fax), And that the degree of effectiveness of using administrative communication techniques in the decision-making process in higher education institutions from the point of view of decision-makers is very high, and that the degree of providing skills of administrative communication techniques in the decision-making process in higher education institutions from the point of view of decision-makers is high, and that the most important obstacles that limit the efficiency Administrative communication techniques in the decision-making process in higher education institutions from the point of view of decision-makers came in a higher order (technical obstacles, organizational obstacles, personal obstacles).