القدرة التنافسية لمحصول الفراولة في بعض الأسواق العالمية

Abstract EN

Foreign trade plays a major role in the implementation of the economic development programs, which ensures the continuation of development efforts consequently are increasing employment opportunities, improving living standards of citizens and decrease the deficit in the trade balance, especially in light of rapid global changes.

this change requires the necessity of providing a competitive advantage for export commodities.

from this standpoint, in this study, the strawberry crop was chosen, as the strawberry crop is considered one of the most non-traditional export crops in Egypt, as the amount of its exports increased from 0.34 thousand tons in 2000, with a value of 0.19 million dollars to about 23.65 thousand tons in 2017 with a value of 90 million dollars.

therefore, we must expand its cultivation due to the increasing demand on it in foreign markets, and for this we must pay attention to increasing production so that we can increase the quantity exported to abroad.

therefore, studying foreign markets for Egypt's exports of the strawberry crop is important to know the prevailing conditions in these markets, especially with regard to competitors' conditions and price levels, which help Egypt to push and increase the strawberry crop exports to these markets.

so that this study aimed mainly to find a proposal for developing Egypt's strawberry exports to the most important international markets by studying the geographical distribution of Egyptian strawberry exports to the countries all over world and identify the most important importing markets.

as well as estimating the export competitiveness indicators of the Egyptian strawberry exports such as market share, relative price and export efficiency.

data analysis were relied on descriptive and quantitative statistical analysis, such as estimating the arithmetic mean, the growth rate and calculate some export competitiveness indicators such as market share, relative price, export efficiency.

the most important results have been reached that the most important imported markets of strawberry crop from Egypt are the Saudi Arabia market, the Belgium market and the Germany market, respectively, during the period 2013-2017.

Egypt occupies the first rank of market share in the Saudi market, whereas Egyptian strawberry exports are represented about 77.04% of the average of Saudi's total strawberry imports quantities during the study period 2000-2017.

also, it's found that Egypt's strawberry exports in the Belgium market about 29.32% of Russia's total strawberry imports quantities.