توظيف التقنية الرقمية الحديثة في التصميم الطباعي لترويج الإعلانات في شبكات التواصل الاجتماعي

Abstract EN

The digital techniques used in the printing work have a great impact in the development of artistic designs designed for printed posters, and due to the lack of printed designs derived from the surface artistic effects of printing techniques, so the focus was on the aesthetic and experimental aspects to unveil the printing techniques and the artistic effects of their surface touches, which may enrich the advertising promotion In the printed advertisement.

The technology is adopted in dealing with the innovative side in the innovative designs of the technical influences of printing technologies by some computer programs (Adobe Illustrator cs6, Adobe Photoshop cs6).

These technologies have met with great acceptance and approval among the recipient through interaction on social media.