دعم استراتيجية قيادة الكلفة باستعمال مصفوفات بيوت الجودة

Abstract EN

The developments in modern management technologies and the development in the industry have been reflected separately by competition between companies, which requires these companies to keep pace with these developments and to provide products of high quality and low cost that meet the requirements and needs of customers.

appropriate information and data through which it can be used in developing an appropriate conclusion to compete with the products of other companies, and among these techniques is the technique of disseminating the quality function, and this technology combines customer requirements and product components, making it easier for the company to provide information in two directions, the direction of the customer and the direction of the product and work on analyzing these the information.

the research aimed to provide a tool that helps to provide information that works on building a clear strategy as well as helping the company to provide a product that meets the needs and desires of customers and has the ability to compete with the competing products in the market and works on analyzing customer requirements and product components at the same time and working on linking customer requirements with components the product.

the hypothesis for research is based on the fact that adopting modern technologies in strategic cost management helps the company support its strategy that it adopts, and from these modern technologies spreading the quality function through the information provided by this technology, whether this information is related to customer requirements or product components, and its reflection on product development in terms of price.

and quality.

the research concluded with many conclusions and recommendations.

among the most important of these conclusions, the quality function dissemination tool is the most appropriate technique for reaching the requirements and desires of customers, analyzing them and reflecting them on the product components.

as for one of the most important recommendations, when developing any strategy, the company must rely on useful information and analyze it so that this strategy can be supported and succeeded.

the quality function publication tool is an important tool to provide this information and is considered one of the important means to support the strategy followed by the company.