واقع تطبيق الإدارة الاستراتيجية والتحليل البيئي بالمصارف السودانية: دراسة ميدانية على البنك الإسلامي السوداني، الادخار والتنمية، فيصل الإسلامي السوداني

Abstract EN

This study aimed to investigate the Sudanese banks' situation in applying strategic management.

The research problem investigated the extent the Sudanese banking sector apply and practice strategic management.

The authors utilized the descriptive approach through using a questionnaire, an interview, and an observation.

The questionnaire was distributed purposefully to the sample of 120 participants (directors, financial directors, head of departments and employees) in three Sudanese banks.

By processing data via SPSS, the findings of the study revealed the following: the mean score of the section of situation of applying strategic management in Sudanese banks was 4.51 out of 5 (M=4.51) by a percentage of (89%), indicating very high degree of application while the mean score of the mean strategic analysis of the environment (SWOT) was 4.36 out of 5 (M=4.36) by a percentage of (87.3%), indicating a very high degree of application.

Based on the findings, the author put forward some recommendations; the most important of which were necessity of the banks' adoption of the comprehensive quality management to achieve continuous improvement, encouragement of conduction of studies and benefitting from research and educational centers in the field of research and development in order to be able to solve problems encountered by Sudanese banks.