نشر الابتكار و تسويق العلاقات : دراسة ميدانية للتسويق العلائقي للعوامل التي تؤثر على النية لاعتماد ابتكار تكنولوجيا وحدات المنشآت
Origional Title
Innovation diffusion and relationship marketing : an empirical study of factors influencing the intention to adopt the innovation of modular facility technology.
Original URL
http://search.proquest.com/docview/304911417
Dissertant
Thesis advisor
Study Problem
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Study Methodology
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Study Results
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Degree Date
2006
University
Touro University International
Faculty
College of Business Administration
Department
Business Administration
University Country
United States
Degree
Ph.D.
Data Type
International Theses
Language
Arabic
Main Subjects
Topics
Subject Keywords
- الابتكار
- التسويق
- التكنولوجيا
- المنشآت
Record ID
BIM-344578