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صنع قرار استراتيجية التسويق : العواقب غير المقصودة لدمج المعلومات التنافسية
Origional Title
Marketing strategy decision making : the unintended consequences of incorporating competitive information.
Original URL
http://search.proquest.com/docview/815811241
Dissertant
Thesis advisor
Study Problem
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Study Methodology
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Study Results
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Degree Date
2010
University
Michigan State University
Faculty
Eli Broad College of Business
Department
Department of Marketing
University Country
United States
Degree
Ph.D.
Data Type
International Theses
Language
Arabic
Main Subjects
Topics
Subject Keywords
- الاستراتيجية
- التسويق
- صنع القرار
Record ID
BIM-347352