تسويق العلاقة : تجربة الربط الديناميكية بين مستهلك و شركة

Origional Title

Relationship marketing : the dyadic bonding experience between a consumer and a company.

Original URL

http://search.proquest.com/docview/305294350

Dissertant

وولز، سيمون

Thesis advisor

شومان، ديفيد و.

Study Problem

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Study Methodology

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Study Results

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Degree Date

2003

University

The University of Tennessee, Knoxville

Faculty

College of Business Administration

University Country

United States

Degree

Ph.D.

Data Type

International Theses

Language

Arabic

Main Subjects

Marketing

Topics

• Marketing
• Corporations
• Reviews
• Moral aspects
• Customer relations

Subject Keywords

• التسويق
• الشركة
• المستهلك
• علاقة

Record ID

BIM-348063

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