اكتشاف فقد التسويق لنفوذ قيادة التغيير و تحسين الأداء : دراسة نوعية ظاهراتية

Origional Title

Exploring marketing's loss of influence to lead change and improve performance : a qualitative phenomenological study.

Original URL

http://search.proquest.com/docview/1267824996

Dissertant

دي لا كروز ب.، لويس

Thesis advisor

موريس، جوني

Study Problem

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Study Methodology

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Study Results

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Degree Date

2012

University

University of Phoenix

Faculty

School of Business

Department

Management

University Country

United States

Degree

Ph.D.

Data Type

International Theses

Language

Arabic

Main Subjects

Marketing

Topics

• Marketing
• Corporations
• Reviews

Subject Keywords

• التسويق
• القيادة
• النفوذ

Record ID

BIM-348451

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