دراسة العلاقة بين استراتيجية التسويق العملية و سلوك ترفيه النزلاء في فنادق ربيع تايوان

Origional Title

An examination of the relationship between experiential marketing strategy and guests' leisure behavior in Taiwan hot-spring hotels.

Original URL

http://search.proquest.com/docview/304907512

Dissertant

لين، كو مينغ

Thesis advisor

إسبوزيتو، ريك

Study Problem

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Study Results

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Degree Date

2006

University

United States Sports Academy

Faculty

-

Department

Education in Sports Management

University Country

United States

Degree

Ph.D.

Data Type

International Theses

Language

Arabic

Main Subjects

Marketing

Topics

• Marketing
• Taiwan
• Reviews
• Hotels

Subject Keywords

• التسويق
• تايوان
• فنادق

Record ID

BIM-353448

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