دور المعلومة كمورد حيوي في تحقيق اليقظة الاستراتيجية : دراسة حالة مؤسسة اتصالات الجزائر موبليس

Abstract EN

The organization needs to open an information system on the external environment for the collection of its information, besides the use of this information in order to take strategic decisions.

Perhaps the look at the two main reasons for the emergence of the concept of vigilance strategy gives the signal that it is an open information system on environment organization, which assisted in obtaining internal and external information to exploit them the best exploitation.

Accordingly, the research problem can be summed up as follows : To what extent can information contribute to activate and straighten the strategic vigilance for Algerian telecommunication company (Mobilis) ? To answer the problem of this research and prove or deny the validity of the assumptions, the research used the descriptive analytical method, hence relying on the descriptive approach in some parts of the research relating to the presentation concepts affecting the subject, and the analytical approach to comment on what has been described, and to analyze the figures and tables contained in the research, especially those relating to the analysis of the questionnaire directed for the Regional Director of the Mobilis Oran, and dedicated to the completion of the field study.

The most important results of the research include : the need for re-thinking in the style of the collection of information, and to try and put it in a formal framework, which will have a positive impact on the institution as a whole, and creating a cell configuration or functional vigilant strategy in order to organize, collect, analyze, and use of information, especially the strategic ones to improve its decisions and to enhance its market share.