الميزة التنافسية : من مقاربة هيكل الصناعة ل Porter إلى مقاربة مبنية على الموارد و المهارات

Abstract EN

Since the obit operation for the ocean needs essentially doing several rectifications and changements in the firm's behaviour and comprehension, especially on the competition level to orient the strategy application which insure its continuity; thus, the searchers' trying becomes vast and their approaching becomes different in this field so that it can be limited between two limits that are the base of porter industry and the one based on the competence and resources.