The effect of dynamic packaging system quality on Jordanian tourist satisfaction
Other Title(s)
أثر جودة نظام الحجوزات المرن على رضا العملاء من وجهة نظر مستخدمي نظام الحجوزات المرن في الأردن
Dissertant
Thesis advisor
al-Dumur, Fayruz Muslih Muhammad
Comitee Members
al-Sarayrah, Aktham Abd al-Majid
Awwad, Muhammad Sulayman Uqlah
Sallum, Adil Akram Raji
University
Mutah University
Faculty
Faculty of Business
Department
Department of Business Administration and Marketing
University Country
Jordan
Degree
Master
Degree Date
2015
English Abstract
The study aimed to examine The Effect of Travel Dynamic Packaging System Quality on Customer Satisfaction , To achieve this objective, a questionnaire was developed for data collection., the number of valid questionnaires for analysis was (123) , where Statistic Package Version 16 (SPSS, 16) was used to analyze the questionnaire data.
The most important findings of this study were the following : 1- The perceptions of Travel Dynamic Packing system users in Jordan toward Packaging System Quality and Customer satisfaction were a high level.
2- There is effect of Travel Dynamic Packaging System Quality on Customer Satisfaction, the dimensions of dependent variable explain (55.5%) of variation in the dependent variable (Customers Satisfaction).
The study presented a number of recommendation ,the most important were; Improvement the online applications , communication networks , hardware and operating systems for Travel Dynamic Packaging System ,also Benefit from the experiences of the leading companies in this field Through attention to attracting talent and exchange , adoption of joint programs and search for the best institutional partnerships, adoption of a global and contemporary standards in light of information technology, and to enhance mutual confidence between tourist companies and the customers by improving the provision of all information through the website of these companies.
Main Subjects
Business Administration
Marketing
Topics
No. of Pages
65
Table of Contents
Table of contents.
Abstract.
Abstract in Arabic.
Chapter One : Theoretical background.
Chapter Two : Theoretical framework.
Chapter Three : Methodology.
Chapter Four : Results, dissection, recommendations.
References.
American Psychological Association (APA)
al-Sarayirah, Wail Radwan. (2015). The effect of dynamic packaging system quality on Jordanian tourist satisfaction. (Master's theses Theses and Dissertations Master). Mutah University, Jordan
https://search.emarefa.net/detail/BIM-654263
Modern Language Association (MLA)
al-Sarayirah, Wail Radwan. The effect of dynamic packaging system quality on Jordanian tourist satisfaction. (Master's theses Theses and Dissertations Master). Mutah University. (2015).
https://search.emarefa.net/detail/BIM-654263
American Medical Association (AMA)
al-Sarayirah, Wail Radwan. (2015). The effect of dynamic packaging system quality on Jordanian tourist satisfaction. (Master's theses Theses and Dissertations Master). Mutah University, Jordan
https://search.emarefa.net/detail/BIM-654263
Language
English
Data Type
Arab Theses
Record ID
BIM-654263
