دور التسويق السياحي في دعم التنمية السياحية و الحد من أزمات القطاع السياحي
Joint Authors
Source
Issue
Vol. 2012, Issue 12 (31 Dec. 2012), pp.97-126, 30 p.
Publisher
Publication Date
2012-12-31
Country of Publication
Algeria
No. of Pages
30
Main Subjects
Abstract EN
Classifies the tourism sector with the services sector, but it differs from the rest of the activities of other services, the fact that tourism product compound, is formed from material goods and non-material, so it has been classified within the various services, he shares some characteristics with the general characteristics of services, as well as to the existence of properties further distinguish it from other services.
The tourism marketing is an important factor in achieving the development of tourism, given for his role in the definition and promotion of the tourism product, and convinces customers to increase their demand on tourism products.
It also represents the tourism development of various programs aimed at achieving balanced and stable increase in tourism resources, and deepens and streamlines productivity in the tourism sector.
And is therefore a goal sought by the institutions of tourism services.
We will look through the following paper to highlight the role that tourism marketing in support of tourism development, and as well as reducing the crises faced by the tourism sector.
American Psychological Association (APA)
فراح، رشيد وبودلة، يوسف. 2012. دور التسويق السياحي في دعم التنمية السياحية و الحد من أزمات القطاع السياحي. أبحاث اقتصادية و إدارية،مج. 2012، ع. 12، ص ص. 97-126.
https://search.emarefa.net/detail/BIM-660337
Modern Language Association (MLA)
فراح، رشيد وبودلة، يوسف. دور التسويق السياحي في دعم التنمية السياحية و الحد من أزمات القطاع السياحي. أبحاث اقتصادية و إدارية ع. 12 (كانون الأول 2012)، ص ص. 97-126.
https://search.emarefa.net/detail/BIM-660337
American Medical Association (AMA)
فراح، رشيد وبودلة، يوسف. دور التسويق السياحي في دعم التنمية السياحية و الحد من أزمات القطاع السياحي. أبحاث اقتصادية و إدارية. 2012. مج. 2012، ع. 12، ص ص. 97-126.
https://search.emarefa.net/detail/BIM-660337
Data Type
Journal Articles
Language
Arabic
Notes
يتضمن مراجع ببليوجرافية.
Record ID
BIM-660337