تأثير تطبيق تقنيات التنقيب عن البيانات في إدارة العمليات المصرفية : دراسة ميدانية في البنوك التجارية الأردنية

Abstract EN

This study aimed to indicate the level of interest in the application of concepts and data mining tools in the management of banking operations areas and the interest components of the environment and the application of the concepts of data mining tools in the management of banking operations in commercial banks of Jordan.

To achieve these goals, the researcher used the descriptive analytical approach based on the questionnaire distributed to members of the community study.

The researcher found that the percentage of interest among members of the community study on the application of the concepts of data mining operations the management of banking, was high in general, where the arithmetic mean is generally equal to (4.005).

And that the order of fields that may be seen when you search in the application of the concepts of data mining and addressed by this study, have been of importance and level of interest by the members of the population of the study, as follows: the working environment of knowledge with information technology "has obtained the highest average, was the average the arithmetic of this axis is equal to (4.02), followed by the center of "opportunities to enhance knowledge systems with the development environment systems research and retrieval of data.