الأغاني المصورة : نحو بناء ثقافة استهلاكية للشباب الجامعي

Abstract EN

Video songs are an advertising content aimed at influencing consumers through the promotion of global products, which results in a common and unified cultural pattern that is shared by most people.

The promotion of a common culture and the desire to acquire consumer needs, To the public in a unified global mold that is often far from the assets upon which Arab societies were built