فاعلية رأس المال الفكري في مواجهة الأزمات في ظل اقتصاد اللاملموسات : دراسة حالة بعض النماذج من الشركات

Abstract EN

the intellectual capital is the key success of institutions especially under intangible economy, which relies heavily on knowledge, skills and experience to achieve creativity, innovation and achieve sustainable competitiveness feature, and also being contributes to seize the opportunities and threats that could lead to a crisis if it aggravated more and more.

The aim of this research is to highlight the active role played by intellectual capital to face crisis by providing a theoretical framework for each of the intellectual capital and crisis and then to identify the relationship between intellectual capital to confront crisis, In addition to identifying some of companies models that have managed through the intellectual capital in facing crisis which has intercepted, finally displaying the most important findings and recommendations related to the research.