استراتيجية الإمداد (اللوجستيك)‎ في العمليات التجارية الدولية

Abstract EN

This study aims to illustrate the importance of good governance for the activities of the international supply as a basic feature of the organization's success in the international market and as well as illustrate the significant role played by the international supply in the creation of competitive advantages for the institution in the international market these advantages, which significantly contribute to the achievement of a client who is considered satisfaction the essence of the marketing process, and also we will try through this paper to identify the balance of sharing different stages that will enable us to formulate an international strategy for the supply.