Studying the impact of market factors in planning of promotional campaigns for the offices of the ministry of tourism abroad
Other Title(s)
دراسة تأثير العوامل السوقية في تخطيط الحملات الترويجية لمكاتب وزارة السياحة بالخارج
Author
Source
Journal of Association of Arab Universities for Tourism and Hospitality
Issue
Vol. 12, Issue 2 (31 Dec. 2015), pp.201-212, 12 p.
Publisher
Suez Canal University Faculty of Tourism and Hotels
Publication Date
2015-12-31
Country of Publication
Egypt
No. of Pages
12
Main Subjects
Abstract EN
All organizations of different types and multiple objectives as being open organizations that interact with the market surrounding it especially the kind of market or those relevant market variables and all these organizations are subject to their determinants, so wc find that these organizations represented in its administrations are working hard in various ways and means to get to know the market and find the fact and follow the movement of its variables and studying them for the purpose of responding to those variables.
However, we find that the degree and level of response will vary from one organization to another depending on several factors, including internal factors regarding the organization, the external factors represented in the market components with its two main public and private type.
American Psychological Association (APA)
Khattab, Hani Ahmad Ali. 2015. Studying the impact of market factors in planning of promotional campaigns for the offices of the ministry of tourism abroad. Journal of Association of Arab Universities for Tourism and Hospitality،Vol. 12, no. 2, pp.201-212.
https://search.emarefa.net/detail/BIM-821242
Modern Language Association (MLA)
Khattab, Hani Ahmad Ali. Studying the impact of market factors in planning of promotional campaigns for the offices of the ministry of tourism abroad. Journal of Association of Arab Universities for Tourism and Hospitality Vol. 12, no. 2 (Dec. 2015), pp.201-212.
https://search.emarefa.net/detail/BIM-821242
American Medical Association (AMA)
Khattab, Hani Ahmad Ali. Studying the impact of market factors in planning of promotional campaigns for the offices of the ministry of tourism abroad. Journal of Association of Arab Universities for Tourism and Hospitality. 2015. Vol. 12, no. 2, pp.201-212.
https://search.emarefa.net/detail/BIM-821242
Data Type
Journal Articles
Language
English
Notes
Includes appendices : p. 211-212
Record ID
BIM-821242