وضع استراتيجية للترويح السياحي في ضوء معايير الجودة بجمهورية مصر العربية

Abstract EN

The research aims to establishing a tourism recreational strategy in the high light of Quality norms in the Arab Republic of Egypt .

The sample was (500) from the tourism institutions visitors, the most important results was applying the overall quality management principles from the visitors view on the tourism places.

for the tourism recreational mission variable was between (82.47%:87.33%) The leadership and management variable was between (72%-86.33%) The recreation program variable was between (74%:80.67%) The quality management of tourism recreation variable was between(74%:85.33%) The communication participation variable was between (74.67%:81.33%) The tourism development plans variables was (82.67%) The suggested reports, revision process improvement variable was(83.33%) The most important recommendations was: to increase recreation awareness with tourism places visitors ,clarifying its role in the education process, increase interest in the requirements of the local community , institute other service centers in different Give attention to environment within the university and contacts &communication ways..