Hospitality industry development via scientific research : SWOT analysis
Other Title(s)
تطوير صناعة الضيافة من خلال البحث العلمي : نموذج تحليلي لنقاط القوة و الضعف و الفرص و التهديدات
Joint Authors
al-Sawalihi, Haytham Abd al-Raziq
Ibrahim, Mutazz Billah
Source
Journal of Association of Arab Universities for Tourism and Hospitality
Issue
Vol. 14, Issue 2 (31 Dec. 2017), pp.132-139, 8 p.
Publisher
Suez Canal University Faculty of Tourism and Hotels
Publication Date
2017-12-31
Country of Publication
Egypt
No. of Pages
8
Main Subjects
Social Sciences (Multidisciplinary)
Abstract EN
Hospitality industry is a part of a larger industry known as travel and tourism industry.
Developing of this industry needs updating of knowledge continuously by creating mutual links with research institutions.
This research aims at highlighting the factors that influence hospitality industry development via scientific research from both scientific researchers and hotels policy makers' perspectives.
Two questionnaires were designed to collect practical data, the first was directed to hotel managers, and the second was directed to hospitality scientific researchers.
The collected data was analyzed statistically.
The research developed a SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis for the factors influencing hospitality industry development via scientific research.
The research recommends enhancing the role of scientific research in developing this industry by ensuring the mutual links under the suDervision of the national governmental agenda
American Psychological Association (APA)
al-Sawalihi, Haytham Abd al-Raziq& Ibrahim, Mutazz Billah. 2017. Hospitality industry development via scientific research : SWOT analysis. Journal of Association of Arab Universities for Tourism and Hospitality،Vol. 14, no. 2, pp.132-139.
https://search.emarefa.net/detail/BIM-866281
Modern Language Association (MLA)
al-Sawalihi, Haytham Abd al-Raziq& Ibrahim, Mutazz Billah. Hospitality industry development via scientific research : SWOT analysis. Journal of Association of Arab Universities for Tourism and Hospitality Vol. 14, no. 2 (Dec. 2017), pp.132-139.
https://search.emarefa.net/detail/BIM-866281
American Medical Association (AMA)
al-Sawalihi, Haytham Abd al-Raziq& Ibrahim, Mutazz Billah. Hospitality industry development via scientific research : SWOT analysis. Journal of Association of Arab Universities for Tourism and Hospitality. 2017. Vol. 14, no. 2, pp.132-139.
https://search.emarefa.net/detail/BIM-866281
Data Type
Journal Articles
Language
English
Notes
Includes bibliographical references : p. 138-139
Record ID
BIM-866281