أثر الثقافة التنظيمية في العلاقة بين الاتجاه الاستراتيجي و أداء المنظمات الأهلية العاملة في قطاع غزة

Abstract EN

This study aimed to identify the relationship between strategic direction and the performance of NGOs working in the Gaza Strip, taking into account the need of organizations to create a state of organizational culture as a mediator and its role in achieving the performance excellence of organizations, In order to achieve the objectives of the study, the analytical descriptive method was used by applying the random sampling method of the organizations operating in the Gaza Strip with a total of (100) individual, 90 responses were retrieved with a response rate of 90% Vice-Chairman, Executive Director and Deputy Executive Director.

The study concluded with a number of results:A positive correlation between all dimensions of strategic direction (Mission, vision and goals) and the performance of NGOs operating in the Gaza Strip, emphasizing the role of organizational culture as an intermediary and enhanced impact between strategic direction and organizational performance.

The study recommended a number of recommendations: The use of experts in the preparation of strategic plans to increase the awareness of management and employees of the importance of strategic management as a means of access of organizations to organizational culture