توظيف التراكب الصوري في الإعلان

Abstract EN

The use of the image in the design relationships, including (overlap) one of the most important elements of the success of the declaration, which is a message between the sender and recipient reflects the truth of the idea of the declaration to be delivered to the recipient, it addresses all recipients and linked to something concrete and tangible, and the development of technologies and the emergence of new communication tools and design programs The research problem was summarized in the study of the advertisements of Zahrat Al Khaleej magazine, the issue of the sixth month to the tenth month.

In 2016, a number of conclusions and conclusions were reached.

The most important of these was the following: To employ the image in the declaration as it relates to the idea in an innovative way is an effective role in achieving the functional and aesthetic objective of the advertisement.

The image overlay added a sense of movement and depth to the space.