مستوى الإبداع في المؤسسات الاقتصادية الجزائرية : دراسة بعض المؤسسات لإنتاج الخزف بولاية سطيف

Abstract EN

Firms should realize that innovation provides them competitive advantage in the race of competing enterprises.

Competition is no longer possible on the basis of cost reduction, but also on the basis of new and better innovation.

The key to success is innovation, and continuous creativity .Therefore, it is necessary for all firms, especially the Algerian ones in particular to sponsor and give them all the tools and means to develop the creative abilities of all its members.

It will make it a firm behavior practiced by all members of the institution at different levels.

The aim of this study was to try to identify the level of creativity in the Algerian economic firms, and it was based on three firms for the production of ceramics in order to truly stand at the level of creative abilities of workers.

The study found that there is a difference in the level of creativity among the workers in the three firms, this is due to the absence of some factors that have a significant impact on the mental of the worker and the degree of satisfaction at work, and also on his concern for creativity.