متطلبات تجسيد التسويق الابتكاري و دوره في تعزيز الميزة التنافسية للمؤسسة : دراسة حالة مؤسسة اتصالات الجزائر بمستغانم

Other Title(s)

Requirements for the embodiment of innovative marketing and its role in enhancing the competitive advantage of the corporation : case study of the Algerian Telecom corporation in Mostaganem

Joint Authors

ابن دبيش، نعيمة
بوطلاعة، محمد

Source

مجلة التنمية الاقتصادية

Issue

Vol. 2018, Issue 5 (30 Jun. 2018), pp.121-133, 13 p.

Publisher

University of Alchahid Hamma Lakhdar Eloued Faculty of the Sciences Economic Commercial and management Laboratory of Growth and Development in the Arab States

Publication Date

2018-06-30

Country of Publication

Algeria

No. of Pages

13

Main Subjects

Marketing

Topics

• Competition
• Marketing
• Case studies
• Telecommunications companies
• Mostaganem

• APA
• MLA
• AMA

Data Type

Journal Articles

Language

Arabic

Notes

Record ID

BIM-927297