Consumers’ preference and behaviour pattern towards fresh and smoked catfish in Ilorin metropolis, Nigeria

Other Title(s)

تفضيل المستهلكين و سلوكهم تجاه سمك السلور و السمك المدخن كما هو موضح في دراسة إليورين، نيجيريا

Joint Authors

Ayeloja, A. A.
Jimoh, W. A.
Agboola, E. T.
Abd Allah, A.

Source

Agricultural and Marine Sciences : Research Journal

Issue

Vol. 25, Issue 1 (30 Jun. 2020), pp.29-40, 12 p.

Publisher

Sultan Qaboos University College of Agricultural and Marine Sciences

Publication Date

2020-06-30

Country of Publication

Oman

No. of Pages

12

Main Subjects

Agriculture

Abstract EN

Consumers’ preference study allows industries to tailor the supply towards the preference of consumers so that market could be optimized for their turn-over and profits.

This study investigated consumers’ preference of fresh and smoked catfish in Ilorin Metropolis.

A total of 225 questionnaires were administered adopting multi-stage techniques to elicit information from the respondents.

The obtained data were subjected to descriptive and inferential statistics.

The results showed that majority of the respondents in this study preferred smoked catfish irrespective of their socio-economic profile.

The majority of the respondents agreed with the factors used in this study for the preference of fish (i.e.

types) and their frequency of eating as their preferred fish.

This study showed that only tribe of the respondents showed significant effect (p<0.05) on the respondents’ preferences for whole or chunk fish; and family size, age and religion had significant effect on the frequency of their preferred fish

American Psychological Association (APA)

Jimoh, W. A.& Ayeloja, A. A.& Agboola, E. T.& Abd Allah, A.. 2020. Consumers’ preference and behaviour pattern towards fresh and smoked catfish in Ilorin metropolis, Nigeria. Agricultural and Marine Sciences : Research Journal،Vol. 25, no. 1, pp.29-40.
https://search.emarefa.net/detail/BIM-974354

Modern Language Association (MLA)

Jimoh, W. A.…[et al.]. Consumers’ preference and behaviour pattern towards fresh and smoked catfish in Ilorin metropolis, Nigeria. Agricultural and Marine Sciences : Research Journal Vol. 25, no. 1 (2020), pp.29-40.
https://search.emarefa.net/detail/BIM-974354

American Medical Association (AMA)

Jimoh, W. A.& Ayeloja, A. A.& Agboola, E. T.& Abd Allah, A.. Consumers’ preference and behaviour pattern towards fresh and smoked catfish in Ilorin metropolis, Nigeria. Agricultural and Marine Sciences : Research Journal. 2020. Vol. 25, no. 1, pp.29-40.
https://search.emarefa.net/detail/BIM-974354

Data Type

Journal Articles

Language

English

Notes

Includes bibliographical references : p. 39-40

Record ID

BIM-974354