أثر الإعلان التوعوي في الحد من حوادث الطرق في المرتفعات الجبلية في منطقة جازان

Abstract EN

This study seeks to identify the impact of awareness announcement on the reduction of road accidents in the mountain highlands in the region of Jazan, through the recognition of the importance of awareness announcement and its impact on society, where research was based on the experimental method by designing a questionnaire to measure the impact of awareness announcement advertising, as well as another questionnaire To clarify the causes and damages arising from the accidents of mountain roads in the Jazan region, where the design and implementation of a series of awareness announcements in the provinces of Fafa and Aldair in Jazan.

The study concluded that some suggestions and recommendations were submitted to the concerned authorities to reduce road accidents in the mountainous areas of Jazan region.