تفاعل القراء مع الأخبار في الإعلام الجديد بين سلطتي القراء و الصحافة

Abstract EN

The study aimed to identify the main patterns of interactivity shown by users of websites belong to online journalism and TV channels.

To achieve that objective, the study built a tool to measure these patterns, including 15 areas of interaction.

The sample of the study was selected from Aljazeera.net, alarabiya.net and Alquds.co.uk.

The methodology used to determine the characteristics of interactivity is the quantitative approach based on the content analysis tool, by following the comments of users on the following topics: the blockade of Qatar, terrorism, the declaration of Trump Jerusalem as the capital of the occupation state in Palestine and the personality of US President Trump.

The study was conducted in January 2018.

It found that there are no statistically significant differences in the most common aspects of interactivity among users of the three websites based on the use of interactive investigation scale prepared for the purposes of this study.

The study recommends encouraging media organizations to enrich and maintain interactivity through their websites, enable users of multimedia tools that make them interact effectively, build tools to measure interactivity and.

develop a code of ethics to be followed by users.