دور القنوات الثقافية باليوتيوب في تنمية المعرفة العميقة و الدافع المعرفي لدى الطلاب

Abstract EN

The role of YouTube cultural channels in the development of profound knowledge and the cognitive motivation of students.

YouTube has many cultural channels and is distinguished by its technological and technical capabilities in providing information and knowledge in an interesting and easy manner that allows the audience to access information of all kinds from its various platforms and in a more interactive way, orbing its ideas and gaining experiences from it, as it provides the recipient with an intense dose of knowledge that pushes him to diligence and deepen More in knowledge, especially on topics that interest him or her of interest; Which contributes to activating the process of developing profound knowledge and creating a state of cognitive motivation and attraction towards information and seeking to obtain it and motivating and encouraging the individual to learn, research and investigate; To meet the challenges of the world of knowledge and adapt to the rapid successive changes, this is what the current research tried to study by asking the following main question: - What is the role of the cultural channels of YouTube in developing the profound knowledge and cognitive drive of students? , The research belonged to descriptive research, and the survey method was relied on The research tools were represented in the survey sheet and the two measures of profound knowledge and cognitive motivation, where the application was applied on a sample of (400) single students to monitor the extent of their exposure to the cultural channels of YouTube and their role in developing their deep knowledge and cognitive motivation, and the results reached a moderate positive relationship between students exposure Of the cultural channels on YouTube and their level of profound knowledge, as it was (0.3 0.7), which is a function at the level of 0.01, In addition to the existence of a statistically significant correlation between the level of profound knowledge and the cognitive motivation of students.