قراءة في أهمية الإبداع التكنولوجي في إرساء دعائم المسؤولية الاجتماعية للمؤسسات

Abstract EN

Technological innovation is one of the main characteristics of modern business organizations.

It is the inevitable result of the application of the rules of science, knowledge and experience accumulated over the years and the result of creative creative activities, in addition to the social role that these organizations play by offering products or by improving their production processes according to what meets the wishes of customers on the one hand.

And being in line with the social and environmental dimensions, on the other hand, which represents a great challenge for the management of the institution.