The benefits of the cooperative relationship between the Algerian distributor and the foreign producer

الملخص EN

The objective of this research is to study the nature of the relationship between the exclusive distributor and the foreign producer and to indicate the effect of this type of relationship on the Algerian distributor.

The aim of this study is to deepen this relationship by defining the determinants of the cooperative relationship, which aims at achieving their common objectives.

Through this research to identify the various problems and obstacles faced by the exclusive distributor, especially in the Algerian market and try to reach some solutions that will alleviate some problems that prevent access to more deep, sustainable and profitable.